WEARABLE TECHNOLOGY SETS THE PACE

Wearable technology, including smart watches, looks set to run and run. Anecdotal evidence suggests for some the attraction only lasts as long as the battery life of their device but, in a digital age when people want digital solutions to their problems, the market is likely to expand in step with expanding waist lines. Similarly, North America’s aging demographic suggests demand for targeted programmes for the athletic elderly is likely to continue in the short, medium and long term.

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http://blog.euromonitor.com/2016/04/get-moving-consumers-and-exercise-trends-in-north-america.html

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